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BioTracking and Select Sires Announce Affiliation
July 13th 2009
Moscow, Idaho, July 6, 2009 — BioTracking, LLC announces an exclusive A.I. marketing affiliation with Select Sires Inc., the nation's premier provider of bovine genetics, products and services. BioTracking has teamed with Select Sires to promote BioPRYN®, a blood-based pregnancy detection tool to producers, thus making pregnancy testing a convenient, safe and accurate part of more reproductive management programs.
Through the agreement, Select Sires sales and service professionals will be trained on how to use BioPRYN, with the option of offering the technology to their cattle-breeder customers as a 30-days post-breeding pregnancy test. The sales force for both companies also will work together to explore and provide additional opportunities for improved pregnancy detection and reproductive management.
"We are very excited about the opportunities that working with Select Sires will bring to BioTracking and customers of each organization," says Dr. R. Garth Sasser, BioTracking founder and C.E.O. "We hope that our affiliation with Select Sires will provide producers with more convenient access to our company's diagnostic tools, including BioPRYN, to improve their herd reproductive performance."
"BioPRYN, a product with a deep research history and proven success on-farm, is another great addition for our reproductive specialists and sales and service professionals to offer their customers," adds David Thorbahn, president and C.E.O. at Select Sires Inc. "We aim to affiliate with leading companies with whom we can foster a mutually beneficial relationship for our customers. Working with BioTracking presents an opportunity for each company to find value that can be passed on to dairy and livestock breeders."
Based in Moscow, Idaho, BioTracking, LLC is a global provider of diagnostic tools to help improve livestock health and production. BioTracking is the founder of BioPRYN, a blood-based pregnancy test with application for cattle, bison, goats, sheep, deer, elk, and other ruminants. Through more than 25 affiliated laboratories, BioPRYN offers a unique opportunity to detect pregnancy earlier and with greater accuracy over traditional pregnancy testing methods.
Based in Plain City, Ohio, Select Sires Inc., is North America's largest A.I. organization and is comprised of 10 farmer-owned and-controlled cooperatives. As the industry leader, it provides highly fertile semen as well as excellence in service and programs to achieve its basic objective of supplying dairy and beef producers with North America's best genetics at a reasonable price.